Table 3

Attribute relative importance means and standard errors (S.E,) and attribute utility score means and S.E. from a choice-based conjoint analysis of the likeliness to buy ratings (0-10 Juster scale) of consumers from Michigan and Texas for 16 sale sign stimuliz.

Attribute relative importance means and standard errors (S.E,) and attribute utility score means and S.E. from a choice-based conjoint analysis of the likeliness to buy ratings (0-10 Juster scale) of consumers from Michigan and Texas for 16 sale sign stimuliz.
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